
Citi
Citi Custom Cash
No annual fee · Earns ThankYou Points
A no-annual-fee cash back card that automatically earns 5% on your highest spending category each billing cycle — no activation needed. Best for anyone who wants hands-off rewards on everyday purchases like dining, groceries, or gas.
Earning rates
| Category | Rate | Notes |
|---|---|---|
| Travel general | 5x | |
| Everything else | 1x |
Benefits
Welcome Bonus
- Welcome Bonus Points20,000 pts
Spend $1,500 on purchases within the first 6 months of account opening to earn 20,000 ThankYou points, redeemable for $200 in cash back. Points can also be used for travel, gift cards, and more.
Bonus Earnings
- 5x on Flights and Hotels via Citi Travel
Book flights and hotels through the Citi Travel portal (travel.citi.com or the Citi mobile app) to earn 5x ThankYou points on those purchases. This elevated rate is available on bookings made through June 30, 2026.
Resets: Yearly - 5x on Top Eligible Spend Category
You earn 5 ThankYou points per $1 in whichever eligible category you spend the most each billing cycle, up to $500 spent. No activation is needed — the card tracks your spending and applies the bonus automatically. Eligible categories include restaurants, gas stations, grocery stores, streaming services, drugstores, home improvement stores, fitness clubs, and live entertainment.
Resets: Monthly - 1x Base Earn Rate
Every purchase outside your top eligible category earns 1 ThankYou point per $1 spent. There are no caps or restrictions on this baseline rate, so all your spending continues to accumulate points automatically.
Resets: Yearly
Purchase Protection
- Fraud Early Warning
Citi automatically monitors your account around the clock for suspicious transactions. If potentially fraudulent activity is detected, Citi contacts you to verify the charge and takes action to protect your account.
Resets: Yearly - Zero Liability on Unauthorized Charges
You won't be charged for unauthorized transactions made on your account, whether online or in person. If a charge appears that you didn't authorize, report it and Citi covers it. Visit cardbenefits.citi.com for full details.
Resets: Yearly - Mastercard ID Theft ProtectionEnrollment required
Mastercard monitors your personal information and alerts you if suspicious activity is detected. Enroll for free in a few minutes to activate monitoring — it starts immediately after sign-up. The service is provided by Mastercard at no extra cost.
Resets: Yearly
Concierge & Membership
- 24/7 Customer Service
Reach a Citi customer service representative any time of day, any day of the week, including holidays.
Resets: Yearly
Entertainment
- Citi Entertainment® Access
Get access to tickets and experiences across music, sports, culinary events, and more through the Citi Entertainment program. Browse and purchase available offers at citientertainment.com.
Resets: Yearly
Fees & Miscellaneous
- No Annual Fee$0 / yr
Carrying the Citi Custom Cash® Card costs nothing in annual fees, year after year.
Resets: Yearly - Free Access to FICO® Score
View your FICO® Score for free anytime in the Citi Mobile® App or Citi® Online without affecting your credit. Your score is refreshed monthly, and you can see the key factors influencing it.
Resets: Yearly - Free FICO Credit Score Check
Your FICO credit score is available for free through Citi Online or the Citi Mobile App, updated monthly. Checking it has no impact on your score, and you can also view the key factors influencing it.
Resets: Yearly - 0% Intro APR on Balance Transfers
Pay 0% APR on balance transfers for the first 18 months from account opening. After the intro period, a variable APR of 17.49%–27.49% applies based on your creditworthiness. Balance transfers must be initiated to qualify for the promotional rate.
- Citi Quick Lock
Citi Quick Lock lets you instantly block new purchases on your card if it's misplaced, while keeping recurring charges running without interruption. Turn it on and off anytime in the Citi Mobile® App or Citi® Online.
Resets: Yearly